In 2017, Four Diamonds and the Penn State IFC/Panhellenic Dance Marathon (THON™) celebrated a 40-year partnership FTK® – For The Kids™.
In honor of the thousands of people who made this partnership possible, we showcased 40 Faces of 40 Years and how each of these individuals and families have played a vital role in the fight to conquer childhood cancer. Thanks to Rick and Susan Sokolov for making this campaign possible.